content marketing questions

Free guide: 40 content marketing questions to discuss before a campaign or project

In a content strategy meeting, marketing teams often avoid discussing too many questions. An agency may be afraid of losing the sale, or a client may be in a hurry. Unfortunately, that behavior can lead to confusion and ambiguity down the road. So in this PDF guide, you'll learn:

  • Questions to help you understand the current situation
  • Questions to clarify future expectations from content marketing
  • Questions to establish and optimize a content marketing process
  • Questions to configure a realistic timeline and budget

Plus, get our upcoming blog posts with even more blogging and content marketing insights sent to you via email once a week.

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Who wrote the guide?

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Hitesh Sahni is a marketing consultant, copywriter, and founder of Smemark, an award-winning digital marketing agency that helps brands with superior content marketing, SEO, and PPC advertising services, tools, and insights. For over 6 years, he has helped brands like Website Builder Expert, Piktochart, Blink, and more improve online traffic and lead generation by more than 500%.

What others are saying


Smemark has been helping us with content marketing, and we are SO pleased with their work. They ask great preliminary questions, do solid research, and write very clearly. They also provide pre-sized images and additional brand-boosting ideas. We are really impressed and looking forward to working with them for a long time to come!

Emma Cloutier, Tako Agency

maaike klein blink

We have doubled our organic search traffic over a period of six months because of Smemark’s efforts. I have found Smemark to be extremely thorough, and always following industry best practices. The founder, Hitesh is highly knowledgeable when it comes to content marketing. I have come to rely on Smemark as a valued content and SEO partner.

Maaike Klein, Blink

agata piktochart

We wanted to improve our website's traffic and conversion rates through SEO and blogging. Thanks to Smemark's SEO efforts, organic traffic increased by 36% per quarter, and the conversion rate improved by 95%. Throughout the engagement, the workflow was effective, and deliverables were finished on time or even earlier than the deadline.

Agata Krzysztofik, Piktochart

robb binns

We hired Smemark to write content for a new project. The team was responsible for writing multiple pieces of content per month. Their attention to detail and quality of writing is impressive. Emails are always prompt and work is always completed before the deadline. No hassles. I would highly recommend Hitesh and the team.

Rob Binns, Website Builder Expert

content marketing questions

Get it now: 40 essential content marketing questions for a concrete strategy

Content marketing is not about the buzz du jour or fly-by-night industry tactics. It needs an effective, long-term content marketing plan.

And to develop a content strategy, you require honest assessments of your current state of business and considerations of where you want to be in the future.

By using this PDF guide to ask the necessary questions upfront, you can avoid future frustration and move forward. So join our weekly email newsletter now to get your own copy, 100% free.

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